13 weeks. 13 teams. 2013. #IceHL rebranding and relocating project begins this weekend. Preview:

The #NHLrealignment map based on the most recent proposal:

Oh man it gets better! Full uniform with beige pants!

Whoa! Is Kesler wearing an official Reebok Vancouver Millionaires jersey?!

Neat trick. How do you win 7-4 in OT? #NYIslanders (And how bad must the Leafs be?)

If you ordered an #IceHL Lagers jersey from @RinkGear, it should be coming to you soon! PHOTO:

Here's a preview of the new Uniform & Logo Gallery design: http://www.icethetics.info/gallery/

The #IceHL 2012 Yearbook is finally finished! You'll be able to download it tomorrow. For now, here's the cover:

It's almost here! The #IceHL 2012 Yearbook will be available 9/22 but you can get a sneak peek at the cover now.

For a sneak peek at the Hershey logo, it was apparently leaked via a video game last week.

Finally some NHL news for the blog! Is this what the Leafs will wear to the 2013 Winter Classic? http://www.icethetics.info/blog/2012/8/2/leafs-reviving-the-30s-this-winter.html

Can anyone help me with the name of the font the New Jersey Devils use in their marketing?

Check out the brand new #NHLToL poll format!

After the Lightning/Ducks AHL affiliate swap, is this what comes next? (inspired by @dzonehockey)

ECHL unveils 25th anniversary logo. Thoughts?

Just got an email from the CHL's new Denver Cutthroats who are unveiling their logo today. Here's a first look:

Here it is! The 2013 NHL All-Star Game logo…

Quick look at new Lightning logo, uniforms here. Full blog post: http://bit.ly/eZ82b2

Killed some time tonight with this. Any Lightning fans/iPhone users looking for a new wallpaper, have at it.