All things MAKE UP FOR EVER in the US

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Meet Kelsey Pattberg March MAKE UP FOR EVER Academy New York Student of the Month

MUA Jessie Powers created '25 Shades for All' #MAKEUPartFOREVER #innerartist

MUA Yvonne Macinnis created 'Mother Makeup' ode to Dany Sanz #MAKEUPartFOREVER #innerartist

Pro’s Secret to Long Lasting, Sweat-Proof Makeup.Mist & Fix. Setting spray locks in makeup and keeps color fresh.

Discover the backstage of the new AQUA MATIC campaign!

Keep your makeup perfect in the water this summer w/ Aqua. New colors & products.

Aqua 2014. The waterproof color expert. Learn how to achieve the look

FROM ARTIST TO MAKEUP ARTIST: full Dany Sanz & MAKE UP FOR EVER story in Dany's own words

NEW AQUA MATIC creamiest crease-proof shadow pencil glides on for non-stop, blendable color

She wears nothing but makeup.

Dress your eyes with color. Learn how to get this colorful look, step by step

Simple steps to the perfect lips. Watch the video

Dany Sanz in her own words. 30 Years of Art. 30 Years of Passion.

The backstage story of #DanySanz and 30 years of #MAKEUPFOREVER

Be inspired by artistic lips – MAKE UP FOR EVER.

Close up on lips

#ProTip of the day! Read more about Nick and his favorite products

Dreamed of becoming a makeup artist? Accepting applications for MAKE UP FOR EVER Academy NY

#ProTip of the day! Read more about Jessie, her fav products & watch her how-to videos

#ProTip of the day! Read more about Simone and her favorite products