e to say that I think these various Pepsi logo have a sense of nostalgia-- it's fun to be able to see a logo and how it has changed over the years. Maybe when a consumer sees the Pepsi logo in 1950 it brings back a wonderful memory. That's what I love abo
To each their own. I argue that by changing its logo to cater to each new generation Pepsi relates to consumer preferences/ shows an interest in each new generation thereby showcasing how special each generation is. I love that Coke is timeless, but I hav
The Coca-Cola brand is timeless, yet Pepsi, with its brand strategy of chasing every new generation, reduces its recognition with every redesign. The newest is the worst. The back story on that is here: http://tr.im/tUyh
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IvanaMartinovic 1034 days ago
HA!
ValReynolds 1034 days ago
ut logos and brands- how they make me feel at different times of my life.
ValReynolds 1034 days ago
e to say that I think these various Pepsi logo have a sense of nostalgia-- it's fun to be able to see a logo and how it has changed over the years. Maybe when a consumer sees the Pepsi logo in 1950 it brings back a wonderful memory. That's what I love abo
ValReynolds 1034 days ago
To each their own. I argue that by changing its logo to cater to each new generation Pepsi relates to consumer preferences/ shows an interest in each new generation thereby showcasing how special each generation is. I love that Coke is timeless, but I hav
gmcalpin 1037 days ago
The Coca-Cola logo HAS changed over the years... a tiny, tiny bit. See the REAL original: http://coca-cola-art.com/2008/06/05/frank-robinson/
iampariah 1037 days ago
The Coca-Cola brand is timeless, yet Pepsi, with its brand strategy of chasing every new generation, reduces its recognition with every redesign. The newest is the worst. The back story on that is here: http://tr.im/tUyh